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The Epic Interactive Encyclopedia 1998
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Epic Interactive Encyclopedia, The - 1998 Edition (1998)(Epic Marketing).iso
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Marginal_cost_pricing
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INFOTEXT
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1992-09-03
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407b
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11 lines
In economics, the setting of a price based on
the production cost plus the cost of
producing another unit. In this way, the
price of an item is kept to a minimum,
reflecting only the extra cost of labour and
materials. Marginal cost pricing may be used
by a company during a period of poor sales
with the additional sales generated allowing
it to remain operational without a reduction
of the labour force.